Syntria Labs
Commercial real estate

The assistant your brokerage never had budget for.

It mails owners a confidential valuation of their own building. They call you. Everything else, from rent rolls to outreach to lease audits to answering your phone, it just handles.

Contact us See the price
Harbor Line Commercial
Confidential broker opinion of value
Your valuation is ready.
1240 Commerce Way, Anaheim, CA
data:image/png;base64,iVBORw0KGgoAAAANSUhEUgAAANgAAADYAQMAAACz7r+uAAAABlBMVEUQEhH///9UimleAAAA0UlEQVR42t2YQQ7EMAgD0f7/z14lNSat1Ad0ckhTcrIA26T0vgpxV9fq8/o68qv39ZW7MvqFTftnIhR83uUkJoLDtxEWFJ8GJQxfc5ArlNZ/k8fJHog/oxStEYnA9KHBbZJZG6c+owohHA4+TV0a7EWfHH7RmDJ1fXL4U0dRSiqgP7NpkVXeYgjCF0qxdUH1XzNMN2KGCZD+1eE7EwX6l2k+CeY/IxRtY3Dzg2pcKIo/7wats0rD1+9LcTHI+T0zBLD/Hq+FsPn96DyUv0a/X/8BwyYKgGmAy3kAAAAASUVORK5CYII= code that opens the private valuation page
R7M2KD
harborlinecre.com/v
The card for 1240 Commerce Way is ready. Approve it and I mail it.
What it does

Nothing to log into. Nothing new to learn.

Your templates, your files, your words. Everything comes back looking like you wrote it.

01 / The one that brings in listings

Owners call you asking what their building is worth.

A complete package for one building every few days: the comps, both approaches, the equity story, the card, and a private page for that owner alone. You read it and approve it before anything mails.

See the card
Owners who unlocked their valuation This week
  • Daniel Ruiz
    1240 Commerce Way, Anaheim
    9:14 am
  • Elaine Park
    88 Kettering Dr, Orange
    Tue
  • Marcus Webb
    3120 Ritchey St, Santa Ana
    Mon
Each one left their name, email and phone to see their number. That is the lead.

Example week. Not real owners.

  • 02

    Outreach on your listings, drafted every morningSee an example

    It finds the companies whose footprint fits your listing, writes each one a real email with a current market number in it, and leaves them in your outbox. You read them and hit send.

  • 03

    Offering memorandums and flyers, in daysSee an example

    New listing, and the package comes back on your brand: the memorandum, the flyer, the announcement email. We already have your comps and your numbers, so you are not spending a week feeding someone the deal before they start.

  • 04

    Who on your list to call firstSee an example

    Send your contacts and a listing. Back comes a ranked call list with the reason next to every name, so the database you have been building for twenty years finally works on a Tuesday morning.

  • 05

    Money you are owed and forgot to billSee an example

    It reads every lease for escalations that were never billed and options about to lapse. This is the one that pays for itself.

  • 06

    It answers the phoneSee an example

    Forward your number and it answers, takes the details, and texts you before you are back in the car.

  • 07

    Forward an email, and it is filedSee an example

    Forward any email and the contact is filed with your notes. Updates and announcements go out to the whole list when you say so.

  • 08

    A website for your park, or for one listingSee an example

    Prospects register to see photos and availability, and you get the list with what each one looked at. For a single listing it carries the deal room, so the documents sit behind the same gate.

  • 09

    Send the rent roll, get the model backSee an example

    Send it exactly as it came to you. Your model comes back with the numbers in it and anything that looks wrong flagged.

  • 10

    Work inside your inbox, only if you want itSee an example

    Name a building and it finds everyone who ever asked about it, drafts a personal reply to each, and reports who answered. Once it is in there it does whatever else you want done. Optional, off unless you turn it on.

Example · Rent roll to model
1240Commerce_Model.xlsxreturned 4:12 pm
UnitTenantSFRentExpires
101Bayside Dental1,2404,34003/27
102Vacant9800n/a
103Peralta Insurance1,5105,28511/26
104Grove Cafe2,1006,09008/26
201Hallmark Legal3,40012,24005/29

Returned as your own spreadsheet. The flag is the point: unit 104 has an escalation missing from billing. Sample numbers.
Example · Listing outreach draft
ToMarcus Webb, VP Operations · Ridgeline Logistics
Subject42,000 SF | 32' clear, 8 docks | Rancho Cucamonga

Hi Marcus,

I have a 42,000 SF building coming available on Etiwanda Ave: 32' clear, eight dock-high doors, 4,000 amps and a secured yard. Your operation on Arrow Route looks to be around 35,000 SF, so this would give you room to grow into without a step change in occupancy cost.

Worth knowing before you decide anything: I pulled the two most recent comparable leases in that submarket and can send both, along with where asking rates actually landed last quarter versus where they are being signed.

If the timing is close, I will send the full package. Happy to walk it with you either way.

Alex

Five to seven sentences, your voice, one real market number, and a specific reason that building fits that company. It never invents a number: if it cannot source the figure, the sentence does not go in. Drafted every morning, waiting in your outbox. Sample text.
Example · Forward to CRM
You sentFwd: Re: touring the Ritchey building
FiledDaniel Ruiz · Owner · 3120 Ritchey St, Santa Ana

Notes attached: toured 7/28, wants sale-leaseback numbers, kids taking over the business in 2027. Next touch: quarterly market update, October.

One forward, filed with your notes. Updates and announcements then go to the whole list on your word. Sample record.
Example · AI receptionist
"Yeah, hi, I got your card about the building on Ritchey. Wanted to talk to somebody about what it might actually go for."
Missed call, 9:14 AM. Owner of 3120 Ritchey St. Wants to talk value. (714) 555-0117. Told him you would call back today.

It answers when you cannot, takes the details, and this lands in your texts. Sample call.
Example · Inbox prospect sweep
3120 Ritchey St, Santa Ana4 years of email read
  • Marcus WebbRidgeline Logistics · asked about the yard, Mar 2024
    Reply drafted
  • Elaine ParkPark Foods · toured it, Nov 2023
    Reply drafted
  • Tom AlvarezAlvarez Fabrication · asked for the flyer, Jun 2023
    Reply drafted
  • + 11 moreeveryone who ever asked about this building
    Reply drafted
6replied
8no answer, follow up queued
14in your report

Normally you hunt for these by hand, one search at a time, then write fourteen replies. Name the building and it does the hunting, drafts a personal reply to each one, and afterwards tells you exactly who answered and who did not. Optional, and only runs on access you grant and can end whenever you want. Sample results.
Example · Listing package
1240Commerce_OM.pdfback in 3 days
Harbor Line Commercial
For sale · Owner-user or investor

1240 Commerce Way

Anaheim, CA · 42,000 SF · 32' clear
Property
summaryFinancials
and rent rollSale
compsSubmarket
overview

Your brand, your numbers, your comps. Sold on turnaround, not on gloss: brokers we asked said the decorative pages never get read, so it stays clean and gets to you in days instead of taking your week. The flyer and the announcement email come with it. Sample property and sample firm.
Example · Buyer matching
Ranked against 1240 Commerce Way, 42,000 SFfrom your 3,180 contacts
  • Ridgeline LogisticsOccupies 35,000 SF on Arrow Route. Lease expires 04/27. Toured two of your buildings in 2024.
    strong
  • Alvarez Fabrication28,000 SF, asked you for anything with a yard last spring. Bought once at this size.
    strong
  • Park FoodsOutgrew 22,000 SF. You emailed them in March and they replied.
    worth a call
  • Coastal SupplyBought a 46,000 SF building from you in 2021. Same profile, same submarket.
    worth a call

Your own contacts, ranked against one listing, with the reason next to each name so you know what to open with. It reads size, timing and your history with them. Sample names.
Example · Lease audit
Portfolio_Audit_Q3.pdf26 leases read
LeaseFindingWorth
Unit 1043% escalation effective 08/25, never billed$18,400
Suite 210Renewal option notice window opens in 45 daysact now
Bldg B2025 CAM reconciliation under-billed$6,150

Found by reading the leases you already have. Sample findings.
Example · Park website
kramercommercepark.com
Kramer Commerce Park12 units · 1,200–4,800 SF
ABCDEF GHIJKL
Unit F · 1,850 SF24' clear · grade door · 200A
Register to view

Their own site on their own domain. A prospect picks a unit, registers to see it, and the park's prospect list builds itself, with which units each one viewed.
Example · The card that gets mailed
Front
Harbor Line Commercial
Confidential broker opinion of value
Your valuation is ready.
1240 Commerce Way, Anaheim, CA
QR code that opens the private valuation page
R7M2KD
harborlinecre.com/v
Back

We completed a confidential opinion of value on 1240 Commerce Way. It is not a listing pitch and nothing is public. It is simply what your building is worth today, and what an owner-user buyer would pay for it.

QR code that opens the private valuation page
R7M2KD
harborlinecre.com/v

Prepared exclusively for the owner. No obligation. Nothing goes on the market unless you say so.

Alex Reyes · Senior Director Harbor Line Commercial · CA DRE #01234567
(714) 555-0142 · alex@harborlinecre.com
2100 Harbor Line Plaza, Orange, CA 92868
This is a broker opinion of value, not an appraisal.
Mailing area

Oversized 6 by 11, printed both sides, mailed first class to one owner. It is too big to lose in a stack of envelopes. The right side of the back stays empty because the mail house prints the address there. Your branding, your photo, your name. Sample property and sample firm.
How we handle your files

Your deals are nobody else's business.

You are handing us rent rolls and client names. Here is how that is handled.

If you ever choose to turn on the inbox work, that access is yours to give and yours to take back. It is kept locked down, it is used for your work and nothing else, and one word from you ends it.

Almost none of this needs access to anything

You forward a number, forward an email, send a file. The one exception is the inbox sweep, which is optional and only runs if you decide it is worth it.

You are not on a shared platform

Your files sit in one place we can point to, kept separate from every other client's.

Nothing trains anything

Your files do your work and nothing else. Never sold, never shared, and never used to train a model.

You can end it and take it with you

Ask, and we return your files and delete our copies. NDA signed first.

Straight answers

What this does not do.

We would rather say this now than have you find out later.

  • 01
    It does not value your buildings.

    Pricing an asset is your read on the market and your relationships. A model has neither.

  • 02
    Nothing reaches a client without you seeing it.

    Every draft and number is yours to approve first.

  • 03
    It is not a person.

    It cannot walk a building or read a room. It does the repeatable work so you have hours for the part that is not.

  • 04
    Nothing here needs your firm's systems.

    It is built around your own book, on your own equipment. The one thing that ever needs access is the inbox sweep, and only if you turn it on.

  • 05
    We do not do residential.

    Commercial brokers, teams, and owner operators only. Retail, industrial, office, multifamily, land.

What we need from you

Three levels. You pick how far you go.

Everything works at level one. Each level up just means it can do more without stopping to ask you for things.

Level 1 · Forwards

Nothing but forwarding.

No access to anything. Most of the list runs on this alone.

  • Forward your phone number
  • Forward emails you want filed
  • Send a rent roll or a T12
Level 2 · Your material

The files you already have.

Hand these over once and the mailers, the outreach and the audit all run.

  • Your active listings and recent comps
  • Your lease folder
  • Who you want reached, or your target list
  • Your logo, colors and signature block
Level 3 · Optional

Access to your inbox.

Only worth it for one thing, and that one thing is the biggest time saver on the page.

  • Every prospect who ever asked about a building, found for you
  • A personal reply drafted to each one
  • A report of who answered and who did not

Level 3 is the only one that involves access, it is entirely your call, and you can end it at any moment. Plenty of brokers will stay at level 1 forever and still get the mailers, the phone and the models.

Pricing

Here is the number, before you call.

Flat monthly, month to month. There is no buy button on purpose. Call, ask your questions, then decide.

$300/mo
Lead flow

Owners calling you, and your models filled in. Start here.

  • Valuation mailers · 4 a month
  • Rent roll into your model
  • Forward an email, it is filed
  • Weekly record of what ran
  • Daily listing outreach drafts
  • Offering memorandums and flyers
  • Buyer matching on your own list
  • AI receptionist
  • Lease audit
  • Property websites, park or listing
  • Tenant touch campaign
  • Market updates and posts, you send
  • Work inside your inbox
  • Custom requests
$500/mo
Listing engine

Where your listings start selling themselves.

  • Valuation mailers · 8 a month
  • Rent roll into your model
  • Forward an email, it is filed
  • Weekly record of what ran
  • Daily listing outreach drafts
  • Offering memorandums and flyers
  • Buyer matching on your own list
  • AI receptionist
  • Lease audit · once a quarter
  • Property websites, park or listing
  • Tenant touch campaign
  • Market updates and posts, you send
  • Work inside your inbox
  • Custom requests
$750/mo
The whole desk

All of it, including your own property sites.

  • Valuation mailers · 12 a month
  • Rent roll into your model
  • Forward an email, it is filed
  • Weekly record of what ran
  • Daily listing outreach drafts
  • Offering memorandums and flyers
  • Buyer matching on your own list
  • AI receptionist
  • Lease audit · ongoing
  • Property websites, park or listing
  • Tenant touch campaign
  • Market updates and posts, you send
  • Work inside your inbox · optional, off by default
  • Custom requests · we scope it or say no
Not ready for a subscription

Start with the lease audit. $1,000 flat.

We read your whole lease portfolio for escalations that were never billed and options about to lapse. If we find no money and no missed deadlines, you do not pay. If you subscribe after, it comes off your first month.

Start there
Setup
Nothing for the first few brokers, then a one time $500.
The guarantee
If the first build does not do what we said it would, you do not pay for it.
No lock in
Month to month. Cancel and the work already done is yours to keep.
Not on the bill
No new software and no logins to buy. Nothing needs access to your firm's systems.
Next

See it on your own deal.

Send one building or one rent roll. The result comes back free, before you decide anything.

Call us now Book a call Contact us

Twenty minutes. Bring one building, or just questions.

(714) 473-6608 info@syntrialabs.com